Sales Admin Manager

Sales Admin Manager – Diana Biscuits (Pvt) Ltd

Job Overview

Diana Biscuits (Pvt) Ltd is seeking suitably qualified and experienced professionals for the position of Sales Admin Manager / Assistant Sales Admin Manager at its Matale location.

• Job Title: Sales Admin Manager / Assistant Sales Admin Manager
• Company: Diana Biscuits (Pvt) Ltd
• Job Location: Matale, Sri Lanka
• Industry: FMCG / Food Manufacturing
• Employment Type: Not specified in the advertisement

Position Details

The selected candidate will be responsible for supporting and managing sales administration functions, including sales planning, order processing, cash collections, recoveries, documentation, distributor-related administration and sales performance monitoring.

Company Overview

Diana Biscuits (Pvt) Ltd is a long-established Sri Lankan FMCG manufacturer with over four decades of experience in the food industry. The company produces a range of biscuits, chocolates, wafers and snack products for consumers in Sri Lanka and international markets.

The organization emphasizes quality, innovation, continuous improvement, capable teams, robust systems and a high-performance workplace culture.

Qualifications & Experience

Candidates should possess:

• Bachelor’s Degree in Business Administration, Business Management, Finance Management or a relevant qualification from a recognized university or institute.
• Professional qualification in Chartered Accountancy or candidates with a Finance background will be preferred.
• MBA qualification will be preferred.
• Minimum 3 years of experience in Sales Administration in the FMCG industry.
• Proficiency in IT skills and data analysis.
• Excellent communication skills.
• Ability to work under pressure.
• Ability to work dynamically and meet tight deadlines.
• Strong leadership skills.

Key Responsibilities

Sales Planning

• Prepare the monthly target breakdown by value/volume on time for system uploading.
• Monitor Primary and R&D sales target achievements.
• Prepare relevant sales reports.

Orders, Cash Collections, Recoveries & DB Securities

• Monitor daily cash collections for current-day sales orders and pending orders.
• Arrange DB agreements.
• Monitor return cheques and overdue payments of DBs/Direct Dealers.
• Reconfirm daily primary orders versus plan and direct orders for invoicing.
• Approve sales orders after analysing security limits.

Administration & Documentation

• Monitor and evaluate daily/monthly documents received from the Sales Field.
• Check and certify monthly expenses against approved budgets.
• Check and certify field staff monthly incentives, blitz-operation incentives and rewards according to approved schemes.
• Check monthly free issues, discount reimbursements and market returns of distributors.

Performance Monitoring

• Monitor monthly KPIs of the Sales Department.
• Review DB status, administration costs and securities.
• Monitor cash/Bank Guarantee (BG) enhancements and field operations.

Required Skills

• Sales administration expertise.
• Strong analytical and data interpretation skills.
• Good IT and reporting capabilities.
• Excellent communication and coordination skills.
• Strong leadership and organizational abilities.
• Ability to work under pressure and meet deadlines.
• Good understanding of sales operations and FMCG processes.

Salary & Benefits

The advertisement does not specify a salary or benefits package.

How to Apply

Interested candidates should forward their updated CV together with the contact details of two non-related referees to:

Email: careers@diana.lk

Applicants should indicate the position applied for in the subject line of the email.

Important Notes

• The position is based in Matale.
• Candidates with FMCG Sales Administration experience are specifically sought.
• Professional qualifications in Chartered Accountancy or a Finance background will be an advantage.
• An MBA will be an added advantage.
• Salary and closing date are not stated in the provided vacancy advertisement.