Executive | Junior Executive (SEO)

Executive | Junior Executive (SEO) – MedFuture Group

Job Overview

Medfuture is seeking a motivated and detail-oriented professional for the position of Executive / Junior Executive – Digital Marketing (SEO). The role focuses on executing SEO strategies, improving organic search rankings, building backlinks, managing social media activities and supporting digital marketing growth.

Position Details

• Job Title: Executive / Junior Executive – Digital Marketing (SEO)
• Company: Medfuture
• Job Type: Full-Time
• Job Location: Colombo 07, Sri Lanka
• Work Arrangement: On-site
• Working Hours: 7:00 AM to 3:30 PM
• Holiday Calendar: Australian holiday calendar
• Experience: 1–3 years for Executive level; fresh graduates with practical SEO knowledge may be considered for Junior Executive level

Company Overview

Medfuture is a healthcare recruitment company connecting healthcare professionals with opportunities across Australia and New Zealand. Its Colombo operations support the organization’s digital presence, marketing activities and international business growth.

Qualifications & Experience

• Bachelor’s Degree in Marketing, Mass Communication, Business or a related discipline.
• Executive: 1–3 years of digital marketing / SEO experience.
• Junior Executive: Fresh graduates with practical SEO knowledge may apply.
• Strong knowledge of on-page and off-page SEO.
• Proficiency in SEO tools such as:
  • Google Search Console
  • Google Analytics 4 (GA4)
  • Ahrefs
  • SEMrush
  • Moz
  • Screaming Frog
• Experience in link building, blogger outreach and guest posting.
• Knowledge of social media platforms and marketing tools such as Meta Business Suite and Buffer.
• Strong written communication and analytical skills.

Key Responsibilities

On-site SEO – On-Page & Technical

• Conduct keyword research and mapping using tools such as Google Keyword Planner, SEMrush and Ahrefs.
• Optimize title tags, meta descriptions, headers, image alt text and URLs.
• Improve internal linking and website architecture.
• Conduct SEO audits and provide actionable recommendations.
• Manage technical SEO activities including:
  • Crawl errors
  • XML sitemap
  • Robots.txt
  • Canonical tags
  • Redirects
• Implement and maintain relevant schema markup, including FAQ, Article, Organization and LocalBusiness schema.
• Monitor Core Web Vitals and mobile usability through Google Search Console.
• Collaborate with content and web teams on SEO improvements.
• Maintain SEO task trackers, timelines and progress records.

Off-site SEO – Backlink Strategy & Link Building

• Execute backlink strategies aligned with growth objectives.
• Conduct competitor analysis using tools such as Ahrefs, SEMrush and Moz.
• Conduct link prospecting and outreach campaigns.
• Maintain contact databases, including niche, domain authority and relationship status.
• Manage guest posting and link insertion negotiations.
• Track backlinks, anchor text and compliance.
• Conduct backlink audits and handle disavow requests.
• Support brand signal building through relevant platforms and communities.
• Monitor referral traffic and link performance metrics.

Social Media Marketing

• Manage Facebook, Instagram and LinkedIn activities.
• Plan, create and schedule organic content.
• Write engaging copy, captions and hashtags.
• Monitor social media performance and suggest improvements.
• Support SEO signal building through brand mentions and social shares.
• Coordinate with designers for visual assets.
• Track KPIs including reach, engagement, follower growth and link clicks.

Reporting & Analytics

• Monitor SEO KPIs including traffic, rankings, domain authority, backlinks and conversions.
• Use GA4 and Google Search Console to generate insights.
• Prepare weekly and monthly reports for management.
• Stay updated on Google algorithm changes and communicate their impact.

Required Skills

• Strong understanding of SEO principles.
• Knowledge of both on-page and technical SEO.
• Backlink acquisition and link-building skills.
• Keyword research and competitor analysis capabilities.
• Familiarity with Google Search Console and GA4.
• Experience using SEO tools such as Ahrefs, SEMrush, Moz and Screaming Frog.
• Strong outreach and communication skills.
• Social media marketing knowledge.
• Strong analytical and reporting skills.
• Excellent written communication.
• Ability to work independently and manage multiple SEO tasks.
• Genuine interest in digital marketing and SEO.

Salary & Benefits

• Salary is not specified in the advertisement.
• Opportunity to work with an international healthcare recruitment brand.
• Exposure to SEO, digital marketing, social media and analytics.
• Opportunity for professional growth within a growing organization.
• Australian holiday calendar.

How to Apply

Interested candidates should send their updated CV to hello@medfuture.com.au.

Important Notes

• The position is on-site in Colombo 07.
• Working hours are 7:00 AM to 3:30 PM, Monday to Friday.
• Australian holidays are followed.
• Candidates applying for the Executive level should have 1–3 years of digital marketing / SEO experience.
• Fresh graduates with practical SEO knowledge may be considered for the Junior Executive level.
• Paid digital advertising experience in Google Ads, Meta Ads or LinkedIn Ads will be an added advantage.
• Experience with GA4 or Google certification will be an added advantage.
• Healthcare, health and wellness industry experience will be an advantage.

Job Category: Sales & Marketing, IT & Software, Private Jobs