Brand Manager

Brand Manager – D.Samson & Sons Ltd

• Identify industry, consumer and competitor trends; develop brand strategies.
• Apply a consumer-centric approach through research and ongoing trend monitoring.
• Develop and execute the marketing mix and promotional calendar to meet annual brand objectives.
• Coordinate demand planning and channel promotions with relevant departments.
• Prepare monthly and quarterly reports for management decision-making.
• Deliver brand communications with external agencies.
• Conduct consumer and market visits, then develop tactical plans to address gaps.
• Evaluate sales and marketing activities after execution.

• Age: 26–34.
• Bachelor’s degree in Marketing from a recognized institution, or a fully qualified professional qualification such as CIM.
• Category and finance management knowledge is an advantage.
• Analytical skills and knowledge of MS Office.

• Five years in sales and marketing, including two years in FMCG marketing.